As discussed

Your Stale Listings Deserve
A Genuine Second Shot.

You've got stock sitting. Your vendor's getting anxious. And the options on the table are a price drop or more of the same. There's a third option — and it's what Harpocrates is built for.

I've sat where you're sitting. I've run the agency, managed the vendors, felt the pressure. I know exactly why campaigns go stale — and it's rarely the property. It's always the campaign.

What You Already Know

The Market Isn't Blind.
It's Bored.

Once a listing goes quiet, buyers stop engaging — not because they've ruled it out, but because nothing new is happening. The algorithm deprioritises it. The photos feel tired. The copy reads like every other listing on the page. The property hasn't changed. The campaign has just run out of ideas.

  • Marketing agencies don't know your world. They think in impressions and click-through rates. You think in enquiry quality, open-home numbers, and vendor calls on a Sunday night.
  • Wash, rinse, repeat isn't a strategy. Relisting with the same assets and boosting the same post doesn't reset market perception — it reinforces it.
  • A price drop is a last resort, not a first move. Before you go back to the vendor with that conversation, let's exhaust every marketing lever first.
  • Time is already working against you. Every week on market at the same price with the same assets is a week of credibility spent.

What Harpocrates Does

We Strip It Back.
Then We Rebuild It.

Every engagement starts with an honest look at what's not working — copy, visuals, targeting, positioning, the angle. Then we rebuild whatever needs rebuilding. Fast. No committees. No waiting.

Campaign Diagnosis

We audit the existing campaign honestly — what the market has already seen, what it's tuned out, what's missing.

Repositioning & New Narrative

New buyer profile. New emotional angle. New headline. Same property — completely different story.

Reshoots & Visual Refresh

Where visuals are the problem, we fix the visuals. New photography, video, or staging — whatever earns its place.

Copy That Actually Sells

Not a description. A case. Written to move the right buyer from curiosity to enquiry.

Targeted Relaunch

We market to your database, our network, and targeted audiences. A fresh campaign, not a relisting.

Fast Turnaround

Stale listings don't have time to lose. Briefing to relaunch in days. We move quickly because the calendar doesn't stop.

20%
Of your commission

That's the whole arrangement. We take 20% of your commission — covering strategy, copy, creative, production, and media. Nothing comes out of your vendor's pocket directly. No upfront cost to you.

We work as a silent partner. Your relationship with the vendor stays yours. Your name stays on the campaign. We do the work behind it.

We're not here to compete with you — we're here to solve a problem that's costing you time, money, and vendor trust.

The Honest Version

We Win When
You Win.

There's no retainer. No lock-in. You bring us a listing, we agree it's the right fit, and we get to work. If we move the property, everyone wins. If we don't, we don't get paid for our cut of what didn't happen.

That's how aligned we are with your outcome.

"I started Harpocrates because I've been the agent sitting across from a vendor at day 60, trying to explain why the campaign isn't working. I know how that conversation goes — and I know how much better it could have gone if someone had come in at day 21 with fresh eyes and a completely different approach. That's what we are. Fresh eyes. Different approach. Real results."

You've Got a Listing in Mind.
Let's Talk About It.

No pitch deck. No commitment. Just a conversation about whether what we do is the right fit for the listing you're thinking about right now.

0402 214 257 or [email protected]